2019 Featured Charity Proposal

Humble Bundle and Make-A-Wish^® have created an authentic relationship through our work together, a collaboration that lifts the spirits of our communities, a partnership to be celebrated for its meaningful impact and inspiration.

It is a unique connection because children around the world are playing video games offered by Humble Bundle while they are also fighting for their lives. Not only do your games enhance the lives of these children by offering a window into a world beyond illness, but your fundraising enriches the lives of Humble Bundle customers by giving them the opportunity to support members of their own gaming community.

We are honored to be considered for a Featured Charity spot knowing that, together, we can grant more wishes to children with critical illnesses. This document provides a high-level overview of how Make-A-Wish will support the month-long Featured Charity campaign to generate more awareness of our partnership and highlight the impact Humble Bundle and its community has on wish families across the globe.

Who We Are

Make-A-Wish creates life-changing wishes for children with critical illnesses. We seek to bring every eligible child's wish to life because a wish is an integral part of a child's treatment journey. Research shows children who have wishes granted can build the physical and emotional strength they need to fight their illnesses. Headquartered in Phoenix, Arizona, Make-A-Wish is the world’s leading children’s wish-granting organization, serving children in more than 50 countries worldwide. Together, generous donors, supporters, staff and more than 40,000 volunteers, grant a wish every 17 minutes, on average, somewhere in the world. Since 1980, Make-A-Wish has granted nearly 450,000 wishes worldwide

Why Wishes Matter

Make-A-Wish addresses the emotional burden children face after being diagnosed with a critical illness. Their treatments often require long periods away from school, friends and family. These children face isolation and fear in addition to painful procedures.

Our latest medical research is showing that wishes can help improve a child’s quality of life, giving them a better chance for recovery. In one recent study*, medical professionals found that wishes increase hope among young patients, which can improve their physical and emotional health. A wish-come-true has a positive ripple effect on the community - everyone involved in a wish experiences greater happiness.

How We’ll Support the Featured Charity Month

As a Featured Charity, Make-A-Wish is excited to engage its global network of loyal supporters via our digital channels.

When working with Make-A-Wish, you are aligning with:

An internationally respected children’s charity that can enhance your brand.

A partner recognized by Guinness World Records as the largest wish-granting organization in the world.

An organization which ranks in the top 10% of all commercial brands in the U.S. for trust, quality, reputation, consideration, social impact, and unique benefit to consumers.**

A great storytelling brand. We will produce a customized video for the Featured Charity Month, which showcases the impact of a wish-come-true thanks to the generosity of Humble Bundle.

Make-A-Wish America and Make-A-Wish International, along with local chapters and international affiliates, can activate our 3.4M+ social media followers in support of our Humble Bundle partnership:

We can jointly identify a select number of key markets of importance for enhanced promotion. We can create unique content which can be shared on social media and other internal & external publicity channels that will educate and engage our network in our partnership with Humble Bundle.

We Are Better Together

Your contribution to Make-A-Wish has a significant impact on the world. You are helping to transform the lives of wish children, their families and even entire communities.

Through our partnership, you are:

Granting wishes worldwide

Make-A-Wish impacts communities across 5 continents through our more than 100 global offices.

Growing our international organization and infrastructure

Helping to expand wishes across the world by increasing the capacity of existing chapters and affiliates.

Engaging Humble Bundle employees

Providing opportunities to participate directly in wishes and special events locally.

Connecting with customers

Make-A-Wish has unique stories to share which shows the impact your customers are making through their purchases.

Help Us Make an Even Greater Impact

Make-A-Wish has an important vision: to grant the wish of every eligible child.

We strive to do more because we know that the wish granting experience can be a critical part of a child’s healing process. Make-A-Wish granted more than 30,000 wishes last year, but we are far from meeting the global need. There are still thousands of children diagnosed each year with a critical illness whom Make-A-Wish is trying to reach through medical outreach and established global infrastructure that supports and delivers life-changing wishes. To be able to grant the wish of every eligible child, we need Humble Bundle’s support in our pursuit.